B2B currencies aim to create additional revenue for Small and Medium Enterprises (SMEs), by providing businesses a complementary means of financing and payment. By facilitating SMEs to trade with each other using a B2B currency instead of the euro or the dollar, such instruments offer SMEs an improved liquidity position and a stronger business performance at the same time. Ultimately, B2B currencies help expand the size of the real economy and safeguard the health of local SMEs.
This type of currencies create added value in the local economy. Businesses using a B2B currency experience several benefits, including:
- Reduce expenditures in euro, dollars and other currencies
- Increase turnover and profitability
- Gain availability of cheap and fast working capital at interest-free rates
- Have access to new channels to commercialise own products and services
Which overall allow entrepreneurs to plan and look at the future with confidence.
B2B currencies operate alongside the euro, dollar and other conventional currencies, and are able to reach multiple goals, among which:1
- Build a resilient local economy and strengthen SMEs
- Drive up sales, liquidity and profits of participating businesses
- Strengthen local supply chains and value networks
Research has demonstrated that such instruments are counter-cyclical with GDP, meaning they provide residual spending power during recessions, which has positive effects to combat unemployment in small businesses.
B2B currencies are technologically enabled solutions delivering meaningful economic impacts. Transactions are carried out seamlessly via various (electronic) means like web interfaces, mobile app, mobile texts (sms) and NFC technology.
Download below a case study on B2B currencies:
 Residual Barter Networks and Macro-Economic Stability: Switzerland’s Wirtschaftsring (Dec 2007), James Stodder, Rensselaer Polytechnic Institute Hartford